{"id":1510,"date":"2015-02-16T21:26:12","date_gmt":"2015-02-16T13:26:12","guid":{"rendered":"http:\/\/binaryone.com.au\/?p=1510"},"modified":"2023-11-23T06:53:17","modified_gmt":"2023-11-23T06:53:17","slug":"developing-a-website","status":"publish","type":"post","link":"https:\/\/binaryone.com.au\/23\/developing-a-website\/","title":{"rendered":"Developing a website"},"content":{"rendered":"\n<p>Developing a website is a great way to quantify your business. In many ways developing a website is the same as developing a business plan with out all those annoying figures. During the process of developing a website you will need to work closely with your web developer to identify and quantify exactly what your business does. So that your website will reflect what your business is actually about and present what you do to your visitors in the most professional manner.<\/p>\n\n\n\n<div class=\"wp-block-media-text is-stacked-on-mobile\"><figure class=\"wp-block-media-text__media\"><img loading=\"lazy\" decoding=\"async\" width=\"366\" height=\"282\" src=\"https:\/\/192.168.0.150\/23\/wp-content\/uploads\/2015\/02\/daunting.jpg\" alt=\"\" class=\"wp-image-1509 size-full\" srcset=\"https:\/\/binaryone.com.au\/23\/wp-content\/uploads\/2015\/02\/daunting.jpg 366w, https:\/\/binaryone.com.au\/23\/wp-content\/uploads\/2015\/02\/daunting-300x231.jpg 300w\" sizes=\"auto, (max-width: 366px) 100vw, 366px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<p>To most business owners this process sounds daunting. However it can be an extremely liberating process because if you devote yourself to the process and you have an experienced web developer you will not only wind up with a professional website, you will also be clear about the direction your business is heading.<\/p>\n<\/div><\/div>\n\n\n\n<p>To help you get your new website up and running as quickly as possible spend some time thinking about and where possible write your responses to the list of questions below. To assist in the process of developing a website at <a href=\"http:\/\/binaryone.com.au\/binaryone_home\/\" title=\"Binaryone\">Binaryone<\/a> we provide a free 1 hour consultation to get you started. <a href=\"http:\/\/binaryone.com.au\/websites\/website-design-enquiry\/\" title=\"Website Design Enquiry\">Use our contact page<\/a> to send us a message and we will arrange a time for your free consultation.<\/p>\n\n\n<div class=\"wp-block-ub-content-toggle wp-block-ub-content-toggle-block\" id=\"ub-content-toggle-block-70139ce6-807c-445a-bc83-02837ece0cbb\" data-mobilecollapse=\"false\" data-desktopcollapse=\"true\" data-preventcollapse=\"false\" data-showonlyone=\"false\">\n<div class=\"wp-block-ub-content-toggle-accordion\" style=\"border-color: #19294e; \" id=\"ub-content-toggle-panel-block-\">\n\t\t\t<div class=\"wp-block-ub-content-toggle-accordion-title-wrap\" style=\"background-color: #19294e;\" aria-controls=\"ub-content-toggle-panel-0-70139ce6-807c-445a-bc83-02837ece0cbb\" tabindex=\"0\">\n\t\t\t<p class=\"wp-block-ub-content-toggle-accordion-title ub-content-toggle-title-70139ce6-807c-445a-bc83-02837ece0cbb\" style=\"color: #f2f2f2; \">Website questions<\/p>\n\t\t\t<div class=\"wp-block-ub-content-toggle-accordion-toggle-wrap right\" style=\"color: #f2f2f2;\"><span class=\"wp-block-ub-content-toggle-accordion-state-indicator wp-block-ub-chevron-down\"><\/span><\/div>\n\t\t<\/div>\n\t\t\t<div role=\"region\" aria-expanded=\"false\" class=\"wp-block-ub-content-toggle-accordion-content-wrap ub-hide\" id=\"ub-content-toggle-panel-0-70139ce6-807c-445a-bc83-02837ece0cbb\">\n\n<p>1.\u00a0\u00a0 \u00a0Is this a new site or a redesign of an existing site?<br>a.\u00a0\u00a0 \u00a0New<br>b.\u00a0\u00a0 \u00a0Redesign<br>i.\u00a0\u00a0 \u00a0What is the purpose of the redesign?<br>ii.\u00a0\u00a0 \u00a0Are there current specific issues with the current site you hope to improve or correct?<br>iii.\u00a0\u00a0 \u00a0What is the web address of your current website?<br>iv.\u00a0\u00a0 \u00a0What do you like and dislike about your current system?<br>v.\u00a0\u00a0 \u00a0What audience needs does your existing site do a good job fulfilling?<br>vi.\u00a0\u00a0 \u00a0What audience needs aren\u2019t being met by your current site?<br>vii.\u00a0\u00a0 \u00a0Where does it fall short?<\/p>\n\n\n\n<p>2.\u00a0\u00a0 \u00a0 In short, what does your organization do?<\/p>\n\n\n\n<p>3.\u00a0\u00a0 \u00a0Who is your organization\u2019s target market?<\/p>\n\n\n\n<p>4.\u00a0\u00a0 \u00a0Describe the concept, project or services this site is intended to provide or promote.<\/p>\n\n\n\n<p>5.\u00a0\u00a0 \u00a0Who will Binaryone be working with to guide this project to completion?<\/p>\n\n\n\n<p>6.\u00a0\u00a0 \u00a0How many people at your organization will be involved with the project?<\/p>\n\n\n\n<p>7.\u00a0\u00a0 \u00a0Who is responsible for making the final decisions?<\/p>\n\n\n\n<p>8.\u00a0\u00a0 \u00a0Who will be responsible for maintaining the site after launch for content and technical matters?<\/p>\n\n\n\n<p>9.\u00a0\u00a0 \u00a0To the best of your ability, describe the various groups that will use the site. What are they hoping to accomplish? EG:<br>a.\u00a0\u00a0 \u00a0Prospects seeking information about our company.<br>b.\u00a0\u00a0 \u00a0Customers who might purchase our product.<br>c.\u00a0\u00a0 \u00a0Customers looking for menu, hours and location information.<br>d.\u00a0\u00a0 \u00a0Donors who might contribute to our organization.<\/p>\n\n\n\n<p>10.\u00a0\u00a0 \u00a0What are the general demographics of your audience (or site visitors)?<\/p>\n\n\n\n<p>11.\u00a0\u00a0 \u00a0For the purposes of this site, which of these groups is the primary audience (the one you\u2019d consider most important?) This can be difficult to identify, but it\u2019s important to determine who the primary audience should be.<\/p>\n\n\n\n<p>12.\u00a0\u00a0 \u00a0What primary action do you want your primary audience to take when visiting your site?<br>a.\u00a0\u00a0 \u00a0Fill in a contact form.<br>b.\u00a0\u00a0 \u00a0Ask for a quote.<br>c.\u00a0\u00a0 \u00a0Call you.<br>d.\u00a0\u00a0 \u00a0Find out where you are located.<br>e.\u00a0\u00a0 \u00a0Purchase a product,<br>f.\u00a0\u00a0 \u00a0Sign up for a newsletter.<br>g.\u00a0\u00a0 \u00a0follow you on social media.<\/p>\n\n\n\n<p>13.\u00a0\u00a0 \u00a0Describe in as few sentences the feelings you wish your site to evoke in your visitors.<\/p>\n\n\n\n<p>14.\u00a0\u00a0 \u00a0 Describe in as few sentences the brand attributes you want your site to convey.<\/p>\n\n\n\n<p>15.\u00a0\u00a0 \u00a0Using adjectives and short phrases, describe the site\u2019s desired look and feel. Examples:<br>a.\u00a0\u00a0 \u00a0Easy to look at,<br>b.\u00a0\u00a0 \u00a0edgy,<br>c.\u00a0\u00a0 \u00a0classic,<br>d.\u00a0\u00a0 \u00a0up-to-date,<br>e.\u00a0\u00a0 \u00a0crisp,<br>f.\u00a0\u00a0 \u00a0modern,<br>g.\u00a0\u00a0 \u00a0traditional,<br>h.\u00a0\u00a0 \u00a0understated, etc.<\/p>\n\n\n\n<p>16.\u00a0\u00a0 \u00a0Do you have a visual identity that you are happy with (including brand identity and logo) or is that something you need designed or evolved?<\/p>\n\n\n\n<p>17.\u00a0\u00a0 \u00a0List around three competitors sites.<\/p>\n\n\n\n<p>18.\u00a0\u00a0 \u00a0Also what you consider their strengths and weaknesses?<\/p>\n\n\n\n<p>19.\u00a0\u00a0 \u00a0What differentiates your product, services or ideas from your competition?<\/p>\n\n\n\n<p>20.\u00a0\u00a0 \u00a0Approximately how many pages do you think you will need on the site?<\/p>\n\n\n\n<p>21.\u00a0\u00a0 \u00a0What features would you like to be included on the site? Examples include:<br>a.\u00a0\u00a0 \u00a0Ads\/Billboards<br>b.\u00a0\u00a0 \u00a0Blog<br>c.\u00a0\u00a0 \u00a0Community Forum<br>d.\u00a0\u00a0 \u00a0Company News<br>e.\u00a0\u00a0 \u00a0Custom Page Not Found Page<br>f.\u00a0\u00a0 \u00a0Customer Lead Form<br>g.\u00a0\u00a0 \u00a0Event Calendar<br>h.\u00a0\u00a0 \u00a0Google Map(s)<br>i.\u00a0\u00a0 \u00a0Mailing List Integration<br>j.\u00a0\u00a0 \u00a0Member\/Staff Protected area<br>k.\u00a0\u00a0 \u00a0Multiple Location Listings<br>l.\u00a0\u00a0 \u00a0Online Payment\/Donation<br>m.\u00a0\u00a0 \u00a0Photo Gallery<br>n.\u00a0\u00a0 \u00a0Podcasting<br>o.\u00a0\u00a0 \u00a0Selling Products or Services (Ecommerce)<br>p.\u00a0\u00a0 \u00a0Social Media Integration<br>q.\u00a0\u00a0 \u00a0Staff Listing<br>r.\u00a0\u00a0 \u00a0Testimonials<br>s.\u00a0\u00a0 \u00a0Videos<\/p>\n\n\n\n<p>22.\u00a0\u00a0 \u00a0Are there any third-party integration points we need to know about? Examples:<br>a.\u00a0\u00a0 \u00a0Interfaces to a CRM,<br>b.\u00a0\u00a0 \u00a0offsite e-commerce,<br>c.\u00a0\u00a0 \u00a0POS,<br>d.\u00a0\u00a0 \u00a0mapping solution,<br>e.\u00a0\u00a0 \u00a0social site or other use of a third party API, etc.<\/p>\n\n\n\n<p>23.\u00a0\u00a0 \u00a0How much of the site content is already created? Content includes:<br>a.\u00a0\u00a0 \u00a0logo,<br>b.\u00a0\u00a0 \u00a0titles,<br>c.\u00a0\u00a0 \u00a0headlines,<br>d.\u00a0\u00a0 \u00a0page text,<br>e.\u00a0\u00a0 \u00a0staff bios and pictures,<br>f.\u00a0\u00a0 \u00a0testimonials,<br>g.\u00a0\u00a0 \u00a0photos, etc.<\/p>\n\n\n\n<p>24.\u00a0\u00a0 \u00a0Would you like assistance with content creation?<\/p>\n\n\n\n<p>25.\u00a0\u00a0 \u00a0Are there any other technical requirements for the site that you haven\u2019t mentioned so far?<\/p>\n\n<\/div>\n\t\t<\/div>\n<\/div>\n\n<div class=\"wp-block-ub-content-toggle wp-block-ub-content-toggle-block\" id=\"ub-content-toggle-block-686e4aba-5b85-4057-8b56-f58f9cc551bd\" data-mobilecollapse=\"false\" data-desktopcollapse=\"true\" data-preventcollapse=\"false\" data-showonlyone=\"false\">\n<div class=\"wp-block-ub-content-toggle-accordion\" style=\"border-color: #19294e; \" id=\"ub-content-toggle-panel-block-\">\n\t\t\t<div class=\"wp-block-ub-content-toggle-accordion-title-wrap\" style=\"background-color: #19294e;\" aria-controls=\"ub-content-toggle-panel-0-686e4aba-5b85-4057-8b56-f58f9cc551bd\" tabindex=\"0\">\n\t\t\t<p class=\"wp-block-ub-content-toggle-accordion-title ub-content-toggle-title-686e4aba-5b85-4057-8b56-f58f9cc551bd\" style=\"color: #f2f2f2; \">Questions About Ecommerce Sites.<\/p>\n\t\t\t<div class=\"wp-block-ub-content-toggle-accordion-toggle-wrap right\" style=\"color: #f2f2f2;\"><span class=\"wp-block-ub-content-toggle-accordion-state-indicator wp-block-ub-chevron-down\"><\/span><\/div>\n\t\t<\/div>\n\t\t\t<div role=\"region\" aria-expanded=\"false\" class=\"wp-block-ub-content-toggle-accordion-content-wrap ub-hide\" id=\"ub-content-toggle-panel-0-686e4aba-5b85-4057-8b56-f58f9cc551bd\">\n\n<p>If you want an ecommerce site these are additional questions you should consider.<\/p>\n\n\n\n<p>1.\u00a0\u00a0 \u00a0Do you already know what ecommerce solution you want to use?<\/p>\n\n\n\n<p>2.\u00a0\u00a0 \u00a0What kinds of products will you be selling?<\/p>\n\n\n\n<p>3.\u00a0\u00a0 \u00a0Do you currently use third party sites for sales (like Amazon, eBay, Etsy, etc.)?<\/p>\n\n\n\n<p>4.\u00a0\u00a0 \u00a0Will you sell memberships or access to premium content on your site?<\/p>\n\n\n\n<p>5.\u00a0\u00a0 \u00a0Will your site sell downloadable products?<\/p>\n\n\n\n<p>6.\u00a0\u00a0 \u00a0Will your products have multiple variations? Examples include:<br>a.\u00a0\u00a0 \u00a0sizes,<br>b.\u00a0\u00a0 \u00a0colors,<br>c.\u00a0\u00a0 \u00a0materials<br>d.\u00a0\u00a0 \u00a0price points.<br>7.\u00a0\u00a0 \u00a0Roughly how many products will be listed on the site?<\/p>\n\n\n\n<p>8.\u00a0\u00a0 \u00a0Do you want the web site to track inventory?<\/p>\n\n\n\n<p>9.\u00a0\u00a0 \u00a0Do you have product descriptions available?<\/p>\n\n\n\n<p>10.\u00a0\u00a0 \u00a0Do you have high quality photos available for each product?<\/p>\n\n\n\n<p>11.\u00a0\u00a0 \u00a0Do you want to allow product reviews or ratings from purchasers?<\/p>\n\n\n\n<p>12.\u00a0\u00a0 \u00a0Do you want to add social sharing icons to product pages?<\/p>\n\n\n\n<p>13.\u00a0\u00a0 \u00a0Will you offer an affiliate or referral program?<\/p>\n\n\n\n<p>14.\u00a0\u00a0 \u00a0Do you want to build an email list of customers for promotional purposes?<\/p>\n\n\n\n<p>15.\u00a0\u00a0 \u00a0Do you offer quantity discounts?<\/p>\n\n\n\n<p>16.\u00a0\u00a0 \u00a0Do you want to offer coupons?<\/p>\n\n\n\n<p>17.\u00a0\u00a0 \u00a0Do you want to offer gift cards?<\/p>\n\n\n\n<p>18.\u00a0\u00a0 \u00a0Do you want to offer wish lists or registries?<\/p>\n\n\n\n<p>19.\u00a0\u00a0 \u00a0Do you need to generate invoices or packing lists?<\/p>\n\n\n\n<p>20.\u00a0\u00a0 \u00a0Do you offer preferred pricing to certain groups?<\/p>\n\n\n\n<p>21.\u00a0\u00a0 \u00a0Will you use PayPal to process paymnets?<\/p>\n\n\n\n<p>22.\u00a0\u00a0 \u00a0Do you have terms of service and refund policies in place for the site?<\/p>\n\n\n\n<p>23.\u00a0\u00a0 \u00a0How will you handle customer service inquiries? EG: Questions About Time &amp; Money.<\/p>\n\n<\/div>\n\t\t<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Developing a website is a great way to quantify your business. In many ways developing a website is the same as developing a business plan with out all those annoying figures. During the process of developing a website you will need to work closely with your web developer to identify and quantify exactly what your [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[243],"tags":[223,224,225,226,227,228,229,230,231,232,233,234,235,212,236,237,238,239,240,31,241,159,242],"class_list":["post-1510","post","type-post","status-publish","format-standard","hentry","category-website-development","tag-business","tag-business-direction","tag-business-plan","tag-daunting","tag-developing","tag-developing-a-business-plan","tag-developing-a-website-creating-a-website","tag-direction-your-business-is-heading","tag-ecommerce-sites","tag-ecommerce-websites","tag-new-site","tag-new-website","tag-organization","tag-process","tag-process-sounds-daunting","tag-quantify-your-business","tag-redesign-site","tag-redesign-web-site","tag-reflect-what-your-business-is-actually-about","tag-site","tag-web-developer","tag-website","tag-website-creation"],"aioseo_notices":[],"featured_image_src":null,"author_info":{"display_name":"Allan","author_link":"https:\/\/binaryone.com.au\/23\/author\/allan-cheesman-binaryone\/"},"_links":{"self":[{"href":"https:\/\/binaryone.com.au\/23\/wp-json\/wp\/v2\/posts\/1510","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/binaryone.com.au\/23\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/binaryone.com.au\/23\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/binaryone.com.au\/23\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/binaryone.com.au\/23\/wp-json\/wp\/v2\/comments?post=1510"}],"version-history":[{"count":4,"href":"https:\/\/binaryone.com.au\/23\/wp-json\/wp\/v2\/posts\/1510\/revisions"}],"predecessor-version":[{"id":2450,"href":"https:\/\/binaryone.com.au\/23\/wp-json\/wp\/v2\/posts\/1510\/revisions\/2450"}],"wp:attachment":[{"href":"https:\/\/binaryone.com.au\/23\/wp-json\/wp\/v2\/media?parent=1510"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/binaryone.com.au\/23\/wp-json\/wp\/v2\/categories?post=1510"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/binaryone.com.au\/23\/wp-json\/wp\/v2\/tags?post=1510"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}